Is Your Content Working For You?
Content auditing is an integral part of any SEO campaign. Duplicate and irrelevant content decreases a website’s SERP rankings and audience engagement. Without checking that your website is engaging and relevant, you may struggle to bring your website up in the Google search rankings.
Our content auditing services dive deep into your company’s website, analyse what’s there, and offer improvements. Get in touch with us today to learn how our regular audits make sure your website is relevant and authentic.
We’ll create action items based on the gathering and analysing stage, then find opportunities to improve your online visibility. We’ll then communicate these action items with you and get your go-ahead to implement them.
Detailed Technical Auditing & Report Services Highlighting Your Content.
We offer professional content auditing services to ensure your website is featured at the top of search engine rankings. We get the best results from an intricate, in-depth process that comes with our content audit services.
Here’s how we can help your business with our in-depth auditing process.
Before we start the audit, we must understand the demands and consumption patterns of your audience. We will conduct audience research to assess the needs and challenges of your target audience.
Organic Search Impressions
We will begin the audit by measuring organic search impressions of your website’s pages. Pages with zero organic search impressions add no value to your website. Removing these pages will improve audience impressions on your other webpages.
Content Gathering and Analyzing
We’ll collect each URL from your website and use analytics tools to analyse the data. The purpose of this is to identify missing or outdated information, then remove anything irrelevant.
Our Process – How it Works?
Technical Auditing Pricing- What it Costs?
Simple SEO AuditA quick SEO to see if your on the right track.
- Basic On Page SEO checks
- Mobile Responsive Test
- Speed & Security Testing
Full SEO AuditA full SEO audit for one website
- Everything From the Simple Audit
- Competitor Analysis
- Duplicate Content Cleanup
- Duplicate Content Cleanup
- Full Traffic Crawl & Error Check
- Schema Markup
- And Much More
SEO Audit + Content PlanEnter your description
- Everything From the Full SEO Audit
- Detailed Keyword Research
- Ongoing Content Pan
We take your website as unique we discuss your goals and understand that you are the expert in your field. We manually test your website and digital presence. Using our expert analysis, custom build codes and up to data tools, we find your website’s errors and points of weakness. We then prioritise the issues into a priority driven actionable roadmap report.
We don’t do…
We do not run an automated audit with our brand attached. Our audits are bespoke for your website. We don’t take it as fact that you will need us to implement any changes we identify but are will to support you. We don’t leave you with a long confusing report but answer any question and concerns in a follow-up call. Our audits do not have any strings or minium terms attached.
Improve your SEO or make sure your site speed is not holding you back.
Confused? Start with a Free SEO Score
No idea whats state your website’s SEO is in? A free SEO score sounds like its the right place for you to start. This will give you a few quick wins to improve your website traffic and allow you to see how we work in case you want more support on your digital journey.
Ongoing SEO: Traffic Increase for Digital Agency
We love working with other agencies to improve their SEO. We were excited to work with a national digital agency and that specialises in WooCommerce development. We started with an SEO audit to fix the on-page technical issues the site had and then worked with a content writer to produce a steady steam of content to target onwners of WooCommerce sites.
SEO Question: Why was there a 20-30% traffic drop?
We were approached by an SEO agency who wanted to know why one of their food blogs had taken hit in traffic. The drop was between 20-30% and they needed to know why. We performed an audit and found the root causes of the drop and what could be done to fix it. We also suggested a number of improvements to further increase traffic.
SEO Audit: Massive Drop in Google Discover Traffic
A blog site had recently started getting discover traffic from the Google news sources that had suddenly stopped. After an SEO audit, we discovered a number of AMP errors that were stopping Google from ready and republishing the AMP pages.
One Off SEO: Improvments for Medical Blog
A few years ago a doctor approached us to build a blog to improve his personal brand and promote his book that he was in the process of writing. We built a basic site and he continued to write in late 2019 he approached us again to look at how his site was optimised for we audited his site and implemented a number of SEO improvements which boosted his blog traffic.
SEO Question: 2/3 of revenue drop after a redesign why?
An Amazon affiliate review site suffered a huge traffic drop after a redesign went wrong. The site looks a lot cleaner and more modern but the site has lost at least a 3rd of its incomes. We audited the site to see what had gone wrong and found that the old URL structure had been completely changed and a lot of the 301 redirects were missing.
Ongoing SEO: Traffic Increase for Job Recrement site
A long term client in the HR job recruitment industry has seen a steady month on month increase in traffic while working with us over a number of years.
Technical WebsiteAuditing Services Liverpool
Marketing the Change has been delivering web content and services all over the world. We’re in business for more than just a profit. We want to make a real and positive difference in this world, starting with your business.
Contact us to learn more about our content audit services today and make changes to your site!
Audit Process & Timeline
Step #1 – Book Your Audit
This can be done online or you can drop us an email first and we can set it up for you.
Step #2 – Book a Call Slot
Jump over to our book call page a book in a short call with us they normally last about 20-40 minutes and are they for us to meet each other and discuss your goals and pain points.
Step #3 – We Send You the Audit
Once the audit is complete we will send it to you (normally shared via Google Drive) to download and look at. We also add a video going the details of the audit and what we have found.
Step #4 – Book a Call to Review the Audit
We understand that audits can sometime be confusing and that they can leave you with more questions that we are more than happy to anwser.
Step #4 – We Create a Custom Roadmap to Meet Your Needs
From an SEO Audit, we can create a one-off or ongoing SEO campaign or from a security or health check audit, we can put together the next steps you need to take to complete your goals.
Step #5 Partnership & Ongoing Support
We are here to support you and your business if that means you need us to implement the changes we have suggested we are more than happy to do that. However, we are also happy to work with in-house developers or teams to move you forward.
Worried about your websites health, security or legality? We can put your mind at ease.
Why Chose Us?
Still, have questions, or need someone to talk to? Feel free to book a quick discovery session to find out more about us and how we can help you and your business grow.