In the modern eCommerce landscape, social media plays a pivotal role in connecting businesses with their customers. Two platforms that are particularly important in this regard are WooCommerce and Instagram. WooCommerce is a popular eCommerce platform that allows businesses to create their own online stores, while Instagram is a social media platform that focuses on visual content, making it a powerful tool for product promotion. The integration of these two platforms can significantly enhance an online store’s reach and engagement.

WooCommerce Instagram

Basics of WooCommerce Instagram

WooCommerce Instagram is a feature that allows businesses to integrate their Instagram accounts with their WooCommerce stores. This integration has several benefits. Firstly, it allows businesses to showcase their Instagram content directly on their online store, providing a rich, visual experience for customers. Secondly, it enables businesses to leverage their Instagram followers to drive traffic to their online store, potentially increasing sales. Lastly, it provides businesses with a platform to engage with their customers on a more personal level, fostering stronger relationships and brand loyalty.

How to Integrate Instagram with WooCommerce

  1. Instagram Shop by Snapppt: This free plugin allows you to make your Instagram feed shoppable. It enables you to link your Instagram photos with your WooCommerce products, so that customers can shop directly from your Instagram feed. It’s a great way to leverage your Instagram content to drive sales.
  2. WooCommerce Instagram: Developed by WooCommerce, this extension allows you to showcase your Instagram photos on your product pages. You can also create a new Instagram section in your WooCommerce store to display a feed of Instagram images that have been tagged with a specific hashtag.
  3. Instagram Feed – WordPress Instagram Gallery: This plugin allows you to display Instagram feeds in posts, pages, or as a widget on your WooCommerce store. It offers a lot of customization options, including the ability to display multiple Instagram feeds with different settings.
  4. Yotpo Reviews: While primarily a review plugin, Yotpo also offers an Instagram integration. It allows you to curate Instagram photos and connect them to your WooCommerce products. This user-generated content can help to build trust and drive sales.
  5. 10Web Social Photo Feed: This plugin allows you to display your Instagram feed on your WooCommerce site in a variety of ways, including in posts, pages, or sidebars. It also offers a lot of customization options, so you can ensure your Instagram feed matches the look and feel of your site.

Remember, when choosing a plugin, it’s important to consider your specific needs and goals. Some plugins offer more advanced features, but these may not be necessary for all businesses. Always check the plugin’s reviews and support options before deciding to install it.


Integrating Instagram with WooCommerce is a straightforward process. Here’s a step-by-step guide:

  1. Install and activate the Instagram extension on your WooCommerce store.
  2. Connect your Instagram account to your WooCommerce store by navigating to WooCommerce > Settings > Instagram, and clicking on the ‘Connect Instagram Account’ button.
  3. Follow the prompts to authorize the connection between your Instagram account and your WooCommerce store.
  4. Once the connection is established, you can customize your Instagram feed by selecting the number of photos to display, the size of the photos, and the layout of the feed.
  5. Save your changes, and your Instagram feed will now be displayed on your WooCommerce store.

Remember, for effective integration, it’s important to regularly update your Instagram content and engage with your followers. This will keep your feed fresh and interesting, encouraging customers to visit your online store.

Displaying Instagram Feed on WooCommerce Store

One of the best ways to display your Instagram feed on your WooCommerce store is by using the Instagram Feed WordPress plugin by Tagembed. This plugin allows you to display a customizable Instagram feed on your online store. It’s easy to use, highly customizable, and responsive, meaning it will look great on any device. Displaying your Instagram feed on your store not only enhances the visual appeal of your site but also allows customers to engage with your Instagram content directly from your store, creating a seamless shopping experience.


Can I display multiple Instagram feeds on my WooCommerce store?

Yes, with the Instagram Feed WordPress plugin by Tagembed, you can display multiple Instagram feeds on your WooCommerce store.

Can I customize the look of my Instagram feed on my WooCommerce store?

Yes, the Instagram Feed WordPress plugin by Tagembed offers a range of customization options, allowing you to tailor the look of your Instagram feed to match your brand’s aesthetic.

Is the Instagram Feed WordPress plugin by Tagembed free?

Yes, there is a free version of the plugin available, but there is also a premium version that offers additional features.

Josh Morley

I have been designing & marketing websites since 2013. I specialize not just in WordPress web design but also in online marketing. SEO, PPC, keyword research, link-building and most recently on lead acquisition for local businesses.

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