WooCommerce Number of Products Per Page Guide. In the world of eCommerce, the way you display your products can significantly impact your sales and customer experience. One crucial aspect of product display is the number of products per page on your WooCommerce store. This setting determines how many products your customers can view on a single page, affecting their browsing experience and your store’s overall appearance.

Understanding WooCommerce Number of Products Per Page
Product display in WooCommerce is a critical aspect of your online store. It plays a significant role in shaping the user experience and influencing sales. By optimizing the number of products displayed per page, you can ensure that your customers have a seamless browsing experience, reducing the need for excessive scrolling or page navigation.
The benefits of optimizing the number of products per page in WooCommerce are manifold. It can help improve your website’s load time, enhance the user experience, and even boost your SEO ranking. By displaying the right number of products per page, you can strike a balance between providing enough options for your customers to explore and maintaining optimal site performance.
How to Set Number of Products Per Page in WooCommerce
Setting the number of products per page in WooCommerce is a straightforward process. You can adjust this setting through your WooCommerce settings or your theme settings, depending on your preference and the flexibility of your theme.
Here’s a step-by-step guide on how to set the number of products per page in WooCommerce:
- Navigate to your WordPress dashboard and go to ‘WooCommerce > Settings > Products > Display’.
- Look for the ‘Shop Page Display’ section. Here, you can set the number of products to display per row and per page.
- Don’t forget to click ‘Save changes’ once you’re done.
If your theme supports it, you can also adjust the number of products per page through your theme settings. This option usually provides more flexibility in terms of layout and design.
Remember to check out the WooCommerce official documentation for more detailed instructions and additional settings you can tweak to optimize your product display.
How to Change Number of Products Per Page in WooCommerce
Changing the number of products per page in WooCommerce can be done in a couple of ways. You can either use a plugin or add custom code to your theme’s functions file.
Via Plugin
There are several plugins available that allow you to easily change the number of products displayed per page. One such plugin is the ‘WooCommerce Product Archive Customiser’ which you can download from the WordPress plugins directory.
After installing and activating the plugin, navigate to ‘WooCommerce > Settings > Products > Display’. Here, you can set the number of products to display per page.
There are a number of plugins that have a similar functionality
- WooCommerce Products Per Page: This plugin adds a dropdown to your WooCommerce pages, allowing your customers to choose how many products they want to see per page.
- WooCommerce Product Archive Customiser: As mentioned earlier, this plugin allows you to easily customize the number of products displayed per page from the WooCommerce settings.
- YITH WooCommerce Product Slider Carousel: While not specifically designed for this purpose, this plugin allows you to create a product slider where you can control the number of products displayed at a time.
- BeRocket WooCommerce Product Per Page: This plugin allows you to add a ‘products per page’ dropdown to your WooCommerce pages. You can set the options that appear in the dropdown.
- Themify – WooCommerce Product Filter: This plugin not only allows customers to filter products, but also includes an option to control the number of products displayed per page.
Remember to check the compatibility of these plugins with your version of WooCommerce and WordPress before installing them.

Via Code
If you’re comfortable with coding, you can add a custom function to your theme’s functions.php file to change the number of products per page. Here’s a simple code snippet that sets the number of products per page to 12:
add_filter( 'loop_shop_per_page', create_function( '$cols', 'return 12;' ), 20 );
Remember to replace ’12’ with the number of products you want to display per page.
Optimizing Number of Products Per Page for Better Performance
The number of products you display per page can significantly impact your website’s load time. A page that’s overloaded with products can take longer to load, which can frustrate your customers and potentially harm your SEO rankings.
Here are some tips for optimizing the number of products per page for better site performance and speed:
- Keep it Balanced: Don’t overload your product pages. Keep a balance between providing enough products for your customers to browse and maintaining good site performance.
- Use Quality Images: High-quality images can enhance your product display but they can also slow down your page load time. Optimize your images to ensure they load quickly without compromising on quality.
- Leverage Caching: Using a caching plugin can significantly improve your page load time by storing a version of your website in the visitor’s browser.
FAQs
Can I set a different number of products per page for different categories?
Yes, with custom coding or specific plugins, you can set a different number of products per page for different product categories.
Why isn’t my change in the number of products per page taking effect?
If your changes aren’t taking effect, it could be due to a theme or plugin conflict. Try disabling all plugins and switch to a default theme to see if the issue persists.
In conclusion, the number of products you display per page in your WooCommerce store plays a crucial role in shaping your customers’ browsing experience and your store’s performance. By understanding how to set and optimize this number, you can create a more user-friendly store that loads quickly and ranks higher in search engine results.
WooCommerce Support
Navigating the world of WooCommerce can sometimes feel like a maze, especially when it comes to customizing your online store. One such customization is adjusting the number of products displayed per page. It might seem like a small detail, but it can significantly impact your customers’ shopping experience and your store’s performance. If you’re feeling a bit lost or overwhelmed, don’t worry! We’re here to help. Our team of WooCommerce experts can guide you through the process, ensuring your store is optimized for both performance and user experience. Whether you need help setting up the number of products per page, optimizing your site’s speed, or any other WooCommerce-related issue, we’ve got you covered. So why wait? Contact us today and let’s make your WooCommerce store the best it can be!